Skip to content

Welcome & Our History

Welcome to WESTconsin!

Greetings and happy fall! I hope this change of season brings a little more normalcy to your schedule after a busy summer and the children in your life are happily adapting to being back in school.

In October, we celebrate Cooperative Month and International Credit Union Day. It’s a time to spread awareness about credit unions and cooperatives and how they make a difference for their members and communities. WESTconsin Credit Union is owned and operated by our members, meaning everything we do is for the benefit of the membership. It’s the cooperative spirit in our roots that encourages us to not only Inspire Better for our members, but also our communities. WESTconsin has given numerous gifts to community organizations in 2023, including Children’s Miracle Network Hospitals and Northwood Technical College, provided free shredding services to the community, and gathered goods and monetary donations for local food pantries and for young people in need of school supplies.  

We are thrilled to be joining the Rice Lake community! Our new office being constructed at 21 East Burton Street will be full-service where members can visit to get help with everyday transactions, as well as meet with dedicated Mortgage Loan Originators, Business Loan Officers, and advisors from our Investment team. This expansion is a significant step toward enhancing our commitment to the community and we are thrilled to contribute to the growth and prosperity of Rice Lake. We officially broke ground in September and are hopeful to start serving members from the office in summer 2024.

WESTconsin knows that financial education is a lifelong journey. Though, the earlier we can teach our children strong financial literacy, the better chances they have for a secure financial future. Banzai! is an interactive online financial education resource that we sponsor for schools, students, and community members for free. Banzai!’s articles, games, and courses teach critical financial concepts, such as budgeting, paying off debt, and saving. Plus, our website is home to other resources, such as GreenPath Financial Counseling, calculators, and articles that will help members of all ages make better informed financial decisions.  

As always, if you would like to share your experiences, suggestions, or concerns, I welcome member feedback. Please contact me at Thank you for your commitment to WESTconsin. We are proud to be a part of your financial journey!


Lora J. Benrud
CEO, WESTconsin Credit Union

We exist to serve our members.


Founded in 1939, WESTconsin Credit Union is one of the region's strongest financial services provider. Our history takes us back to primarily serving the Menomonie area agricultural community, then operating as Menomonie Farmers Credit Union. We expanded in membership base over the next several years and merged with other small credit unions in the region. In the summer of 1990, we recognized this growth by changing our name to WESTconsin Credit Union.

WESTconsin Credit Union is celebrating 85 years in 2024. Today, our field of membership footprint includes 28 counties across west central Wisconsin and east central Minnesota with office locations in Altoona, Amery, Baldwin, Barron, Chippewa Falls, Eau Claire, Ellsworth, Hudson, Menomonie, New Richmond, Prescott, and River Falls, Wisconsin.

The spirit and philosophy of people helping people, guides WESTconsin leaders and encourages our employees to get involved in community and charitable activities and worthwhile causes, including sponsorships, donations, and volunteerism. In 2023, WESTconsin was very proud to support many local initiatives, including a $10,000 donation to Children Miracle Network Hospitals to benefit young patients, $25,000 to help fund Northwood Technical College’s new Medical Laboratory Technician program, and over $11,000 to a variety of community partners through fundraising campaigns throughout the year.

WESTconsin is based in your community, owned by people like you. We seek to enrich members, communities, and employees with the resources and support to achieve financial wellness. While supporting one another, we’re Inspiring Better.

Become a Member

Own your financial success-become a WESTconsin Credit Union member!


Contact Us

When it comes to serving our members, we are always happy to help. 


Visit Us

WESTconsin Credit Union has several convenient locations throughout western Wisconsin.


Our Mission

To give members, communities, and one another the inspiration, resources, and support to achieve financial wellness.

CARE Concepts

WESTconsin Credit Union cares about our employees, their families, our members and our communities. 

We provide top quality service and an exceptional member experience.



We strive to create an open, trusting and friendly environment that encourages the flow of communication.



We encourage all to take responsibility for all work activities and personal actions, follow through on commitments, and empower everyone to always make things right.



We approach all interactions with positive intent and have empathy with every interaction.



Our employees are professional and positive ambassadors both inside and outside of work.

WESTconsin Credit Union Notification:

You are now leaving the WESTconsin Credit Union website and going to a website not operated by WESTconsin. WESTconsin is not responsible for the content of this site and the privacy and security policies may differ from those practiced by WESTconsin. The third party website may provide less security than WESTconsin's website. WESTconsin does not represent the third party or you if you enter into a transaction. WESTconsin is not endorsing or guaranteeing the products, information or recommendations provided by linked sites. WESTconsin is not liable for any failure or services advertised on third party sites.


The WESTconsin Investment Advisors program is offered through CUNA Brokerage Services, Inc.*, a broker/dealer focused on serving credit union members. CUNA Brokerage Services, Inc. is an affiliate of CUNA Mutual Group. For more information about CUNA Brokerage Services, Inc., please visit

Privacy and security policies may differ between WESTconsin Credit Union and CUNA Mutual Group. You should understand that if you conduct business here, you are conducting business directly with CUNA Mutual Group.